▽Advertising Age ●11/22 06:44 Why experiential marketing will dominate 2025By Erica Moody -Publishing Partner:Why experiential marketing will dominate 2025Why experiential marketing will dominate 2025By Erica MoodyThe Trade Desk’s TV move ramps up Google pressure—ad tech marketers weigh inInstacart to run its first Super Bowl ad in 2025Max launches contextual targeting and shoppable ad formatsInside Amazon Prime’s spo
▽EFF ●11/22 05:19 Oppose The Patent-Troll-Friendly PREVAIL ActGood news: the Senate Judiciary Committee has dropped one of the two terrible patent bills it was considering, the patent-troll-enabling Patent Eligibility Restoration Act (PERA) . Bad news: the committee is still pushing the PREVAIL Act, a bill that would hamstring the U.S.’s most effective system for invalidating bad patents. PREVAIL is a windfall for